AboutBruce Besancon

Bruce has more than 20 years of engineering and marketing experience in the tire industry, particularly in the off-highway tire segments. He currently serves as Vice President of Marketing for Alliance Tire Americas.

Posted by Bruce Besancon

Oct 25, 2016 4:35:09 PM

Leave a Comment

New Alliance Tire “Warranty Wizard” App Streamlines Claims Proccess

A new web site and mobile app from Alliance Tire Americas, Inc. simplifies the warranty submission process for dealers and customers of Alliance, Galaxy and Primex brand tires. The ATG “Warranty Wizard, available online and on both iOS and Android devices, expedites the warranty process by walking users step by step through the claim submission process.

Read More

Topics: Alliance Tires, Alliance Tire Americas, Blog, Press Release, Alliance News, Corporate

Posted by Bruce Besancon

May 4, 2016 9:50:31 AM

Leave a Comment

Nick Phillippi Joins Alliance Tire Americas to Lead Strategic Initaitive

Nick Phillippi, a respected tire industry leader, has joined Alliance Tire Americas (ATA) as Director of Strategic Initiatives. ATA President Jim Clark says bringing Phillippi on board is a key element of Alliance’s continuing commitment to customer service.

Read More

Topics: Alliance Tires, Galaxy Tires, Primex Tires, Alliance Tire Americas, Blog, Press Release, Alliance News, Corporate, Alliance

Posted by Bruce Besancon

Apr 25, 2016 9:56:45 AM

Leave a Comment

CAT Presents Alliance with Supplier Award

The Building Construction Products Division of Caterpillar, Inc., presented the Alliance Tire Group (ATG) with a fourth-quarter 2015 Business Continuity Planning award in recognition of the company’s perfect performance in supplying Galaxy Beefy Baby tires to Cat’s Sanford, NC, plant.

Read More

Topics: Galaxy Tires, Beefy Baby, Skid Steer Tires, Blog, Alliance News, Corporate

Posted by Bruce Besancon

Apr 15, 2016 9:56:20 AM

Leave a Comment

Alliance Tire Looks Into the Future with Internship Program

Alliance Tire Americas executives say they can see into the future of the tire industry, and they say it looks bright indeed. In fact, they say it looks a lot like Kevan Chaudry and Sumitha Kamireddy, two Northeastern University students who currently serve in Alliance Tire’s internship program.

“It is remarkable and heartening to see the great talent and energy of students who participate in our internship,” says Jim Clark, president of Alliance Tire Americas. “Sumitha and Kev bring their intelligence, curiosity and ambition to the team, contributing greatly to our Supply Chain Management group. In addition to giving them practical, real-world experience, we hope we are introducing them to an industry in which they can build interesting and successful careers.

Read More

Topics: Alliance Tire Americas, Blog, Press Release, Alliance News, Corporate, Alliance

Posted by Bruce Besancon

Apr 4, 2016 9:57:34 AM

Leave a Comment

Alliance Tire Builds Sales Team With Shwom and West

Alliance Tire Americas, Inc. (ATA) expanded its national sales team once again with the addition of Sales Operations Manager Ashley Shwom and Inside Sales Account Representative Melissa West. Both are based at the company’s headquarters in Wakefield, Massachusetts.

Read More

Topics: Alliance Tire Americas, Blog, Press Release, Alliance News, Corporate, Alliance